In recent years, OLED has become a term with quite high frequency appearing in relevant reports in display industry. This new term makes many people confused as the difference between OLED and LED lies in a single word. Although OLED is mainly used in some applications with small size screens, like mobile phones, in the field of large screen display, some enterprises has already felt threatened by it. Regarding the seemingly upcoming OLED, can traditional LED enterprises defeat it and hold a high market share as before?
First of all, there are some conceptual differences between OLED and LED. As the word LED shows, Light-emitting diode is the pixel display of LED, and the color LED display consist of three basic light emitting elements including red, blue and green LED, with dot arrays configurations. LED modules, control system and power supply system comprise a complete LED display,which emits lights with different colors by turning on or off the LED lights and then forms the images.
However, OLED works totally different from LED display. OLED, short for organic light-emitting diode, emits lights by driving the organic thin films through electricity, whose emitted lights can be flat colors like white, blue, red, green and so on, or OLED can also achieve a full color effect.
In short, OLED differentiate from LED in emitting ways, materials. Yet both LED and OLED are self-luminous. What should be mentioned is that flexible OLED can be bent, curled and even folded.
How OLED can threaten the position of LED in the display market? Speaking of OLED, people always link it to LCD. Yet even LED is gradually taking LCD, the upcoming OLED will also bring challenges for LED display industry. As one of members in LED display industry, HSTV thinks that traditional LED display can maintain its market share with some countermeasures.
According to HSTV, competition is inevitable, no matter when and where. To hold a high market share, LED enterprises need to adjust market strategy. With the development of LED tech and the decrease of LED display price, LED companies need to mine the application value of LED display, especially small pitch LED displays. Besides, LED enterprises should pay more attention to customer service. A better customer service can be a lasting competition advantage. If you have interest in LED display, welcome to visit our website.